About Us

You Might Be a Good Business Owner if…

You Might Be a Good Business Owner if...

A Consultant is often asked a question similar to, “Don’t you think that a hamburger franchise would be a great business to be in?  After all, look at what McDonalds has done.”   You may, of course, insert your own choice of business and compare it to a leader in the category at your leisure. In [...]


What is The Guinn Consultancy Group, Inc?

What is The Guinn Consultancy Group, Inc?

The Guinn Consultancy Group, Inc. is an award-winning orchestration consultancy, based in Bristol, TN, and founded in 2000 by Alan Guinn, the current CEO and Managing Director.   With clients resident around the world on every continent but Antarctica, the Consultancy was incorporated in the State of Tennessee in June, 2003. GCG Worldwide is both Dun & [...]


The Principles of Negotiation

The Principles of Negotiation

1. When operating in the business world, why is it important to build consensus and make sure everyone agrees with your objectives and approach before rolling out a new project or program? One thing that business teaches us is this– even when all parties say they are in concurrence:  Often, they aren’t. One must simply [...]


How Do You Finance Your Small Business Idea

(Special to Task.fm)  November 15, 2011 Welcome to the difficulty faced by every business owner since Hargem the Haircutter sharpened the first set of rocks and tried to convince someone to help him open a barber shop — so that all the long haired men could have their locks shorn. Financing of a small business [...]


Starting a Home Based Internet Business

The readers of www.task.fm recently asked GCG CEO Alan Guinn to identify for them the most important aspects of developing a Home-Based Internet Business.  The entire article may be read at http://task.fm/2011/09/what-does-it-take-to-run-home-based-internet-businesses/.


Starting Up Businesses in Emerging Markets

GCG recently posted an article entitled Starting Up Businesses in Emerging Markets as a response to a question put to CEO Alan Guinn .  The challenges faced by new businesses are fairly common and well noted in business literature.  More important are the challenges faced by those starting up businesses in emerging markets.  The entire [...]


The Importance of DCQV

Throughout your career, if you’ve ever been involved in developing a commission-based sales team, or if you’ve ever sold products or services on commission, you instinctively understand the process of DCQV. DCQV is an acronym for Defining Competency &  Quantifying Value. When you define competency, you prove your ability to fulfill a specific need.  When [...]


About Us. What Can We Say?

About Us.  What Can We Say?

Web sites and blogs are developed to give a presence to a business in such a way that a potential client can learn about the business. Often, we’re asked to give our “30 Second Elevator Speech”–you know, that half a minute synopsis that allows you to tell others who you are and what you do. [...]